Doug Collins

Doug Collins

My Teams Craft Seamless Solutions with User-Centered, Data-Driven Design

Experienced UX and Product Design Leader with a proven history of building and mentoring high-performing teams to deliver innovative, user-centered solutions that drive business success.

See My Work in Action

Professional Aptitudes

UX and Product Design Leader with over 15 years of experience driving innovation and business growth through user-centered solutions.

Built and mentored high-performing teams in diverse environments, creating award-winning designs, and delivering measurable results, including increased user engagement and multimillion-dollar revenue impacts.

Advocate for inclusive design, accessibility, and ethical practices to cross-collaboratively solve complex challenges with creativity and precision.

Measuring My Impact


Leadership

  • 15+ Years of Desing Leadership Experience. I’ve lead UX & Product Design teams to deliver high-impact user-centered solutions.
  • An an evangelist of accessible, ethical, and inclusive design. I’ve made 20+ speaking appearances as an ethical advocate and teacher.
  • An industry thought leader and influencer. I contribute as the leader of a large online community and author of the UX Design Field Book.


Business Outcomes

  • 34% Increase in Client Sign-Ups through a major website redesign using human-centered design principles.
  • $91M Revenue Impact achieved by designing enterprise-level digital signage solutions for global organizations.
  • $372M Revenue Impact by designing tools for Nordstrom’s credit division.


Design Ops

  • 27% Faster Design-to-Development Time with Figma-based design systems implemented across multiple SaaS products.
  • 18% Reduction in Design-Related Errors by establishing streamlined workflows and effective design systems.
  • 20% Increase in User Engagement through data-driven design strategies for payment workflows at Western Union.

Core Skills Snapshot


Core Competencies

  • User-Centered Design (UCD)
  • UX/UI Design & Strategy
  • Team Leadership & Mentorship
  • Accessibility & Inclusive Design
  • Agile & Lean Methodologies
  • Ethical Design Principles


Research & Analysis

  • User Research & Testing
  • Quantitative & Qualitative Methods
  • Data-Driven Decision Making
  • Usability Studies
  • Behavioral Analysis
  • Competitive Analysis


Design Tools & Technologies

  • Figma
  • Adobe Creative Suite
  • Prototyping Tools (InVision, Axure)
  • HTML/CSS/JavaScript (Basic for Design Implementation)


Collaboration & Communication

  • Cross-Functional Leadership
  • Stakeholder Presentations
  • Executive-Level Communication
  • Workshop Facilitation
  • Design Thinking & Ideation Sessions

Selected Clients